Diamond Support: About Us


Have you heard of "Targeted Direct Mail?" How about "Data Mining?"

Diamond Support is a turn-key marketing and merchandising firm specializing in the jewelry industry. Specifically, we enable jewelers to reach out and touch their customers at key moments throughout the year. Every 60 days, your customers receive a custom designed, CRM (customer relationship marketing) solution with a consistent, synchronized message. Targeted messages for birthdays, anniversaries, jewelry repair, and add on sales, further increase foot traffic.

That’s What We Do

Using the Web, Email, and Direct Mail, we help you build and maintain active relationships with your customers. How many birthday cards have you sent out to your customers this month? When was the last time you sent a personalized "thank you?" This highly tailored service is difficult to accomplish quickly, and is not cost effective for a single retail store. That is why Diamond Support was born. With jewelry stores from New York to California, we have been able to LOWER the COST of CRM to a level where even the most modest jewelry store can give white glove service.

Anyone can send postcards and letters. Anyone can put ads in the newspaper and have billboards all over town. However, where is the relationship? How does that translate into sales?
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